Reporte — Top 8 / OS / Source | KPIs + CP

▦ TOTAL

Periodo

2025-12-01 → 2025-12-31

Cost

$11.487,00

Installs

25.080

CP: $0,46

Onboarding Finished

13.932

Content Completed

691

CP: $16,62

RC Trial Started

722

CP: $15,91

RC Trial Cancelled

621

RC Trial Converted

64

I→TrialStart

2,88%

RC New Paid Subs

131

RC Trial Conversions

76

RC Direct Subs

53

🌍 BY COUNTRY (Top 8)

País	Cost	Installs	Onboarding Finished	Page Change	Content Completed	RC Trial Started	RC Trial Cancelled	RC Trial Converted	I→TrialStart	CP Installs	CP Content Completed	CP RC Trial Started
MEX	$2.987,72	5.082	2.921	3.175	142	277	242	19	5,45%	$0,59	$21,04	$10,79
COL	$2.344,86	5.532	3.281	3.305	144	61	50	6	1,10%	$0,42	$16,28	$38,44
CHL	$1.461,75	3.013	1.406	1.085	48	101	94	8	3,35%	$0,49	$30,45	$14,47
ARG	$1.362,88	5.048	2.827	3.957	172	127	104	12	2,52%	$0,27	$7,92	$10,73
PER	$963,95	2.984	1.787	1.683	70	38	33	4	1,27%	$0,32	$13,77	$25,37
CRI	$790,02	780	419	480	23	33	28	5	4,23%	$1,01	$34,35	$23,94
DOM	$472,18	1.205	714	924	27	27	24	3	2,24%	$0,39	$17,49	$17,49
ECU	$305,81	219	94	153	14	14	10	4	6,39%	$1,40	$21,84	$21,84

📱 BY OS

OS	Cost	Installs	Onboarding Finished	Page Change	Content Completed	RC Trial Started	RC Trial Cancelled	RC Trial Converted	I→TrialStart	CP Installs	CP Content Completed	CP RC Trial Started
iOS	$5.892,00	3.104	1.503	2.400	170	216	188	31	6,96%	$1,90	$34,66	$27,28
Android	$5.595,00	21.976	12.429	13.428	521	506	433	33	2,30%	$0,25	$10,74	$11,06

📣 BY SOURCE

Source	Cost	Installs	Onboarding Finished	Page Change	Content Completed	RC Trial Started	RC Trial Cancelled	RC Trial Converted	I→TrialStart	CP Installs	CP Content Completed	CP RC Trial Started
Meta	$5.413,00	2.417	924	2.054	123	199	174	20	8,23%	$2,24	$44,01	$27,20
Google	$4.714,00	19.493	11.672	11.644	438	429	368	28	2,20%	$0,24	$10,76	$10,99
Apple Search Ads	$1.360,00	1.217	742	1.026	52	49	42	8	4,03%	$1,12	$26,15	$27,76
Otros	$0,00	1.953	594	1.104	78	45	37	8	2,30%	$0,00	$0,00	$0,00